The Lure of the Land: Rustic Venues Are Fitting for an Authentic Wisconsin Experience

A red dairy barn tucked into a bucolic valley on a winding country road is the very essence of Wisconsin. The rough-hewn, towering structures, built by European immigrants in the mid-to-late 1800’s and early Twentieth Century, sheltered crops and then small herds of ubiquitous black-and-white dairy cows.
Over the years, outdated barns were abandoned, and now scores have been granted new life, grandly transformed into high-demand, book-it-well-in-advance event spaces.
Diverse groups are drawn to creatively repurposed barns because of the rugged stone foundations, weathered boards and rough-sawn timbers in elegantly simple soaring spaces. Weekend barn weddings have been popular for a few years. Now, savvy barn owners also offer weekday spaces for meetings, seminars, company summer picnics, client receptions, reunions, retreats, anniversary celebrations, sports events, and more. The land lures once again.
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Originally published in Wisconsin Meetings Magazine
http://www.bluetoad.com/publication/?i=248155&p=56